Old Pics & Features

After a little clear up of the office I came across this feature from a few years ago. Seeing me trying to play a decent game of poker made me laugh. I was interviewing Al Alvarez about his book ‘The Biggest Game in Town ‘, an account of the 1981 World Series of Poker.

The Secret to Press Releases

Everyone loves a press release. By their very nature they are designed to make life simpler for everyone involved. That’s if they are created correctly. All too often, the most basic and essential information is left out of press releases because people try to cover too many areas.

Newspapers – Online V Traditional

Nearly every newspaper in Scotland and the UK now has an online version of their publication. Accessible from anywhere, it can help spread the word instantly. But whether or not they should be free is a hot topic.

A Few Editing Tips

Editing is sometimes a tough gig. You have to be in the right frame of mind to tackle heaps of words and have the confidence to cut where it is needed most. So here are a few little tips to help you on your way to editing success…

The Top Ten Interview Techniques

A lot can go in to preparing an interview. Whether you’re hiring a member of staff or questioning an employee for the company newsletter, knowing a few interview techniques will help you get more out of the whole experience.

Five Ways To Improve Your Writing

There are many reasons why people tap on keyboards (or put pen to paper if they’re feeling nostalgic). Some love it – some hate it. But no matter what your reason for writing, there are ways to make it easier on yourself and your reader. 1. Get the basics right. So often, spelling and basic […]

WordPress, Twitter and Facebook – Friends At Last

Wordpress recently made a few changes which now makes it possible for people to use their Facebook or Twitter account to leave comments on blogs – including this one! Taking the pain out of multi media logging on, it’s going to help speed things up for everyone. You can stay logged on to sites such […]

Every iCloud Has A Silver Lining

Owning and organising an iPhone, iPad, iPad touch and a Mac recently got a whole lot easier. Just last week Apple announced its latest cloud service – designed to make information as accessible as possible. With iCloud you can store data – like musical downloads – to your lots of different devices like your iPhone, […]

Free Magazines – Apprentice Style

Anyone who watched The Apprentice on Wednesday night will know all about free magazines. Right from the start the two teams had very different ideas about the challenge Lord Sugar had put before them. Free magazines are one of the latest innovations in the magazine industry. Relying solely on the revenue created from advertising space, […]

Email Campaigns

Reaching potential or current customers through the use of email is nothing new. Not only can it help to develop a professional relationship between your company and your clients, it can also lead to more business. Writing emails to clients can be tricky. You want the subject matter to be interesting and instil a sense […]

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Stop Procrastinating & Start Writing

If you’ve been given the job of updating the company blog or newsletter even just knowing where to start can feel intimidating. We are all experts at putting things off. When a task looms large in our heads, it can sometimes feel easier to just ignore it and do something easier instead. All writers procrastinate. […]

How to Write Headlines

A quick heads up on why the words at the top matter. Headline writing is a true art form. Armed with just a few well chosen words you can convey a great deal within a matter of seconds. It’s no surprise then that with so much riding on headlines a lot of thought goes into their […]

My Top Writing Hates

Writing for a living can be very rewarding. Every day you create something new; bringing new ideas to life. But EVERYONE has little bugbears about their profession and writing is no exception. Now it goes without saying that I love what I do… but every so often I feel the need to count to ten. […]