Not that long ago, journalists and writers formed part of everyday life. The job of a local reporter was to know his area inside out. Getting out and about was very much part of the job – meeting contacts, hearing gossip, mingling with locals… it was the best way to seek out a scoop which people wanted to hear about.
These days, it’s harder than ever for journalists to get out of the office. With increasing workloads and tighter deadlines, ‘walking the beat’ is a dying art form. Recent research by the Media Trust
suggests journalists, writers and bloggers are disappearing from their communities. Out of town office blocks, constant staff shortages and the pressure to get on with the job are all taking their toll.
Some lucky writers do get to head to the nearest cafe to file their work, but they are by no means the norm. It’s unlikely that today’s journalists will ever get to sample the working freedom enjoyed by their colleagues in the 1950s and 60s. But if editors were a little bit more understanding, the benefits of being out and about in society would be plain to see.
If you’ve been given the job of updating the company blog or newsletter even just knowing where to start can feel intimidating. We are all experts at putting things off. When a task looms large in our heads, it can sometimes feel easier to just ignore it and do something easier instead. All writers procrastinate. […]
A quick heads up on why the words at the top matter. Headline writing is a true art form. Armed with just a few well chosen words you can convey a great deal within a matter of seconds. It’s no surprise then that with so much riding on headlines a lot of thought goes into their […]
Writing for a living can be very rewarding. Every day you create something new; bringing new ideas to life. But EVERYONE has little bugbears about their profession and writing is no exception. Now it goes without saying that I love what I do… but every so often I feel the need to count to ten. […]